Diaspora Brand Guide
Diaspora Brand Guide
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Client: The African Diaspora
Client: The African Diaspora
Role: Brand & Content Strategist/Writer
Role: Brand & Content Strategist/Writer
The African Diaspora is an unconventional, POC-owned community that came to me to establish their branding. Their main goal was to reflect the duality of a place to gather along with retail, ecommerce and even a restaurant. I began with branding workshops to uncover the true spirit of the African Diaspora idea and then carried it all the way through brochures, marketing collateral, and website copy.
The African Diaspora is an unconventional, POC-owned community that came to me to establish their branding. Their main goal was to reflect the duality of a place to gather along with retail, ecommerce and even a restaurant. I began with branding workshops to uncover the true spirit of the African Diaspora idea and then carried it all the way through brochures, marketing collateral, and website copy.
Get in touch at catmthomas@gmail.com
Get in touch at catmthomas@gmail.com
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